The Vanilla Theory
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Digital Marketing

digital marketing
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Digital Marketing

Digital Marketing

At The Vanilla Theory, we are passionate about helping businesses succeed in the digital world. Our team of digital marketing experts is dedicated to providing cutting-edge strategies and innovative solutions to drive your online presence and achieve your business goals. With our comprehensive range of digital marketing services, we have everything you need to thrive in today's competitive landscape.

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Search Engine Optimization

  • Keyword Research
  • On-Page Optimization
  • Link Building & Off-Page SEO
  • Local SEO
  • Google Search Console and Analytics
social media marketing services

Social Media Marketing

  • Social Media Content Creation
  • Social Media Management and Scheduling
  • Social Media Advertising
  • Community Engagement
  • Analytics and Performance Tracking
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Influencer Marketing

  • Influencer Identification and Research
  • Influencer Outreach and Negotiation
  • Campaign Strategy and Briefing
  • Content Review and Approval
  • Affiliate Marketing
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Reputation/ ORM Management

  • Monitoring Online Presence
  • Review Management
  • Social Media Engagement
  • Reputation Repair and Crisis Management
  • Influencer and Brand Advocacy
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Ads & PPC

  • Display & Video Ads
  • Remarketing/Retargeting Campaigns
  • Social Media Ads
  • Bid Management and Optimization
  • Ad Testing and Performance Evaluation
  • Audience Targeting
content strategies

Media Strategy, Planning & Buying

  • Media Channel Selection
  • Media Planning and Budget Allocation
  • Campaign Implementation and Monitoring
  • Out-of-Home (OOH) Advertising
  • Audience Targeting and Segmentation

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Our purpose is to build solutions that remove barriers preventing people from doing their best work.

Melbourne, Australia
(Sat - Thursday)
(10am - 05 pm)
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